Thursday, 1 November 2012
The Production Plan
Title: Beat
Frequency Of Publication: Monthly
Price: £2.99
Distribution: Newsagents, Supermarkets
Rationale: Rap/R&B
Style: Semi - Formal articles. Red, White, Black and Grey colour scheme
Regular Content: Posters, Concert Reviews, Subscriptions
Frequency Of Publication: Monthly
Price: £2.99
Distribution: Newsagents, Supermarkets
Rationale: Rap/R&B
Style: Semi - Formal articles. Red, White, Black and Grey colour scheme
Regular Content: Posters, Concert Reviews, Subscriptions
Audience Research
Method
I created a questionnaire that had relevant questions that could help me when developing my magazine, I printed the questionnaire and asked 20 people of the similar age of what i am aiming my magazine towards so that my results could be helpful when i am producing my magazine.
1) Rate the following magazines
I created a questionnaire that had relevant questions that could help me when developing my magazine, I printed the questionnaire and asked 20 people of the similar age of what i am aiming my magazine towards so that my results could be helpful when i am producing my magazine.
1) Rate the following magazines
Top Of The Pops - 39/100
NME - 61/100
Vibe - 83/100
Kerrang - 65/100
Q - 81/100
2) Rate the following names for a new magazine
G - 70/100
Controversial - 89/100
BRM - 58/100
MIX - 64/100
Beat - 91/100
3) Who would you prefer to read an article about in a magazine?(You can choose more than one)
Big Sean - 15/20
Kanye West - 16/20
Justin Bieber - 9/20
Jay-Z - 12/20
Frank Ocean - 13/20
4) What is the most that you would pay for a magazine?
£1.50-£2.00 - 5/20
£2.00-£3.00 - 8/20
£3.00-£4.00 - 4/20
£4.00-£5.00 - 3/20
£5.00+ - 0/20
5) How often do you buy magazines?
Weekly - 2/20
Monthly - 12/20
Yearly - 1/20
Never - 5/20
6) the most appealing magazine front cover was Vibe Magazine
7) Where do you usually buy magazines from?
General answer was shops and newsagents
8) What features would make you consider buying a magazine?
9) If you saw a free magazine being offered, would you take the articles inside it seriously? (Circle one)
Yes - 15/20
No - 5/20
10) What is your favourite genre of music?
Rap/R&B - 13/20
Rock - 3/20
Indie - 1/20
Pop- 2/20
Other - 1/20
Conclusion
Overall, my results from the questionnaire were very helpful because the results were similar so there was answers that stood out which means that is an obvious agreement with the target audience.
Conclusion
Overall, my results from the questionnaire were very helpful because the results were similar so there was answers that stood out which means that is an obvious agreement with the target audience.
Wednesday, 31 October 2012
Initial Plans
Type Of Magazine:
Rap/R&B/Hip Hop
Target Audience:
16-25
Price:
£2.75
Frequency of Publication:
Every Month
Issue Size:
95
Typical Content:
Interviews With Current Artists
Advertisements
Latest Fashion Trends (Who's Been Spotted Wearing What)
Posters
Upcoming Gigs
Rap/R&B/Hip Hop
Target Audience:
16-25
Price:
£2.75
Frequency of Publication:
Every Month
Issue Size:
95
Typical Content:
Interviews With Current Artists
Advertisements
Latest Fashion Trends (Who's Been Spotted Wearing What)
Posters
Upcoming Gigs
The Music Magazine Market
Types Of Music Magazines
Artrocker - Classic and Modern - 16-35
Big Cheese - Rock, Punk and Metal - 16-25
Black Velvet - Rock and Punk - 16-40
Clash - Alternative - 18-25
DJ Mag - Dance and Electric - 18-30
The Fly - Young upcoming bands - 18-30
Hip Hop Connection - Hip hop - 16-25
Kerrang - Rock and Heavy metal - 16-25
K Mag - Dubstep and Electronic - 16-25
Metal Hammer - Heavy metal - 16-35
Mixmag - Dance and Clubbing - 18-30
Mojo - Rock and Alternative - 30+
NME - Indie and Electric - 16-30
Q - Rock and Indie - 16-30
Rock-A-Roller - Rock and Metal - 18-30
Rock Sound - Rock - 16-25
Stool Pigeon - Indie and Alternative - 20+
Terrorizer - Metal - 16-35+
Top Of The Pops - Pop music - 12-18 Girls
Uncut - Rock and Indie - 25-45
Magazines published by:
IPC:
NME and Uncut
Bauer:
Mojo, Kerrang and Q
Future Publishing:
Metal Hammer, Total guitar and Rhythm
Magazine Circulations
According to the magazine circulations website, it is evident from the figures they give you that the free magazines have a higher viewing rate than the other magazines in which you pay for. This market research clearly shows that the public are more likely to pick up a free magazine instead of buying one.
Ideas For New Music Magazines
Chart Music
Rap Music
- Popular Music Magazines
- Specialist Types on different kinds of music
- Specialist Instrument magazines
- Other
Artrocker - Classic and Modern - 16-35
Big Cheese - Rock, Punk and Metal - 16-25
Black Velvet - Rock and Punk - 16-40
Clash - Alternative - 18-25
DJ Mag - Dance and Electric - 18-30
The Fly - Young upcoming bands - 18-30
Hip Hop Connection - Hip hop - 16-25
Kerrang - Rock and Heavy metal - 16-25
K Mag - Dubstep and Electronic - 16-25
Metal Hammer - Heavy metal - 16-35
Mixmag - Dance and Clubbing - 18-30
Mojo - Rock and Alternative - 30+
NME - Indie and Electric - 16-30
Q - Rock and Indie - 16-30
Rock-A-Roller - Rock and Metal - 18-30
Rock Sound - Rock - 16-25
Stool Pigeon - Indie and Alternative - 20+
Terrorizer - Metal - 16-35+
Top Of The Pops - Pop music - 12-18 Girls
Uncut - Rock and Indie - 25-45
Magazines published by:
IPC:
NME and Uncut
Bauer:
Mojo, Kerrang and Q
Future Publishing:
Metal Hammer, Total guitar and Rhythm
Magazine Circulations
According to the magazine circulations website, it is evident from the figures they give you that the free magazines have a higher viewing rate than the other magazines in which you pay for. This market research clearly shows that the public are more likely to pick up a free magazine instead of buying one.
Ideas For New Music Magazines
Chart Music
Rap Music
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